Social Media Specialist Vacancy At Hollywoodbets

Are you passionate about social media marketing? Do you have experience in driving brand awareness and web traffic? We are seeking a talented Social Media Specialist to join our dynamic team in Bryanston, Gauteng. This permanent position offers an exciting chance to work with one of South Africa’s most recognized and fast-growing brands in the gambling and casino industry.
Social Media Specialist Job Overview
- Job Title: Social Media Specialist
- Company: Hollywoodbets
- Location: Bryanston, Gauteng
- Job Type: Permanent
- Posted On: 06 June 2025
- Closing Date: 07 July 2025
- Division: Hollywoodbets
- Business Unit: Other Roles
- Experience Level: Mid-Senior
- Industry: Gambling and Casinos
- Functional Area: Marketing
About Hollywoodbets
Hollywoodbets has come a long way from its humble beginnings in Durban to becoming a leading brand in the South African gambling industry. Today, Hollywoodbets operates across Africa and the United Kingdom, and the company is rapidly expanding its reach. With a mission to increase its global footprint, Hollywoodbets is looking for like-minded, creative, and passionate individuals to join its ever-growing Purple Team.
Key Responsibilities
As a Social Media Specialist, you will play a vital role in growing and maintaining the Hollywoodbets brand presence across various social media platforms. Your main focus will be executing organic and paid social media strategies to drive website traffic and increase brand awareness.
Here’s what you’ll be doing:
- Social Media Strategy Development:
- Design and implement social media strategies that align with the marketing targets of Hollywoodbets.
- Collaborate with the social media team to ensure effective execution of both organic and paid strategies.
- Paid Social Media Campaigns:
- Manage and create paid campaigns across various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
- Monitor and optimize paid campaigns to maximize ROI.
- Content Creation:
- Develop and manage original, high-quality content for social media platforms.
- Collaborate with writers, designers, and the social media team to ensure content is both informative and engaging.
- Social Media Account Management:
- Administer all social media accounts to ensure content is always up-to-date.
- Maintain a consistent and strong brand voice across platforms.
- Collaboration and Communication:
- Work closely with marketing and product teams to create buzz around new product launches and betting markets.
- Facilitate client-company communication to ensure strategies are effectively executed by the social media team.
- Performance Reporting:
- Prepare weekly and monthly reports on social media performance, web traffic, and ROI.
- Use reporting tools to measure the success of marketing campaigns and recommend optimization strategies.
- Competitor Analysis:
- SEO and User Engagement:
- Monitor SEO performance and user engagement across social media platforms and suggest content optimizations where necessary.
- Networking and Industry Engagement:
- Engage with industry professionals via social media to strengthen Hollywoodbets’ network and brand presence.
- Team Training and Strategy Integration:
- Train internal teams to integrate and maintain a cohesive social media strategy across all departments.
Requirements
To be successful in this role, you need to have:
- 3-5 Years of Social Media Experience: You should have a strong background in managing social media platforms and executing paid campaigns.
- Experience in Paid Social Media: Hands-on experience managing paid campaigns is essential.
- Strong Copywriting Skills: You should be able to craft engaging and informative content that resonates with our audience.
- Social Media Strategy Expertise: A deep understanding of how to design and implement effective social media strategies.
- Willingness to Work Overtime and Weekends: As the industry operates in a fast-paced environment, flexibility in working hours is required.
Bonus (Preferred) Qualifications:
- A relevant Diploma or Degree in Marketing, Communications, or a related field would be an added advantage.
What You’ll Bring to the Team
- Strong Planning and Administration Skills: You should be able to manage multiple campaigns and projects with ease.
- High Sense of Accountability: You take ownership of your work and ensure high-quality output.
- Good Understanding of Mobile and Online Betting Platforms: You should be familiar with the Hollywoodbets mobile betting application and website.
- Excellent Time Management Skills: Prioritize and manage your time effectively to meet deadlines in a fast-paced environment.
Benefits of Working at Hollywoodbets
At Hollywoodbets, we believe in empowering our employees to grow with the company. We provide:
- An exciting and vibrant work environment where creativity thrives.
- Opportunities for career growth and development as we expand our global reach.
- A chance to work with a passionate and dynamic team of professionals.
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How to Apply
If you meet the qualifications and are ready to be part of something amazing, apply now! The closing date for applications is 07 July 2025, so don’t wait too long.
Please note that if you do not hear from us within 30 days of applying, kindly consider your application unsuccessful.
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This Social Media Specialist role at Hollywoodbets presents a fantastic opportunity for individuals looking to make an impact in a dynamic and fast-paced industry. With responsibilities ranging from designing impactful social media strategies to managing paid campaigns and creating engaging content, this is a role for individuals who are creative, results-driven, and ready to tackle exciting challenges.