Slam Dunk for Tourism: 2025 BAL Finals Set to Ignite Pretoria’s Economy and Spirit

The 2025 Basketball Africa League (BAL) Finals are set to take place on Saturday, 14 June, at the SunBet Arena in Pretoria. This marks a significant milestone, as it’s the first time the BAL Finals will be hosted in South Africa. This positions Gauteng as a burgeoning hub for international sports events.
A Landmark Event for Gauteng
The BAL Finals will feature top-tier basketball teams from across the continent. It brings together athletes, fans, and media from various countries. The playoffs commence on 6 June, leading up to the grand finale on the 14th. Hosting such a prestigious event underscores Gauteng’s capability to facilitate large-scale international sports tournaments.

Boosting Tourism and the Local Economy
Major sporting events like the BAL Finals are known to stimulate local economies. The influx of visitors is expected to benefit hotels, restaurants, and other businesses in Pretoria and the broader Gauteng region. According to the Gauteng Tourism Authority, events of this magnitude contribute significantly to the province’s GDP and create employment opportunities.
Moreover, the international exposure from hosting the BAL Finals can enhance Gauteng’s profile as a tourist destination. This potentially leads to increased future tourism.
What to Expect During the BAL Season
Visitors can anticipate a vibrant atmosphere in Pretoria during the BAL season. Beyond the basketball games, the city will likely host various fan zones, cultural exhibitions, and entertainment events to engage both locals and tourists. The SunBet Arena, located within the Time Square complex, offers a range of amenities. These include dining and entertainment options, ensuring a comprehensive experience for attendees.

Fan Experiences at the 2025 BAL Finals
The 2025 BAL Finals promise an array of engaging activities for fans:
- Fan Zone Access: Ticket holders gain free entry to the BAL Fan Zone, featuring interactive games, live music, and food stalls.
- In-Arena Entertainment: Expect dynamic halftime shows with performances by dancers, fire throwers, and hula-hoopers. There will be audience participation events like dunk contests and three-point shootouts.
- Cultural Showcases: Local artists and musicians will perform, highlighting South Africa’s rich cultural heritage.
- Youth Engagement: The BAL will host youth development programs, including Jr. NBA clinics and workshops, promoting basketball among the younger generation.
- Honoring Legends: The league will pay tribute to NBA legend Dikembe Mutombo throughout the season, celebrating his contributions to the sport.
Long-Term Benefits for Gauteng
Hosting the BAL Finals aligns with Gauteng’s strategic objectives to position itself as a premier destination for international events. The successful execution of such events can pave the way for future opportunities. This includes other international sports tournaments and conferences. Additionally, the infrastructural developments and enhancements made in preparation for the BAL Finals will benefit the province in the long run.
Also read: Soweto Derby Hits Durban: Chiefs vs Pirates Bring Gauteng Spirit to Nedbank Cup Final
The 2025 BAL Finals in Pretoria represent more than just a basketball championship. They signify Gauteng’s growing prominence on the international stage. The event promises to deliver economic benefits, boost tourism, and showcase the province’s capacity to host world-class events. As the date approaches, anticipation builds for what is set to be a landmark occasion in South Africa’s sporting history.